A proud generalist from Brazil
Versatile Product manager with Silicon Valley and New York startup experience, skilled front-end developer, and marketing leader with 9+ years driving global digital strategies across North America, Europe, and Brazil. Uniquely positioned to bridge technical implementation, product strategy, and marketing to deliver measurable business growth.
$1M+
Revenue generated for companies
5M+
New users acquired
9+
Years of digital marketing experience
20+
Countries managed in campaigns
Professional Experience
Dec 2023 - Present
Jr. Front-end Engineer
Simoa • São Paulo, Brazil
- • Designed front-end code using NextJS, React, HTML, CSS, and JavaScript
- • Developed reusable components using React, NextJS, and Typescript
- • Integrated front-end web application with back-end endpoints
Feb 2023 - Dec 2023
Digital Marketing Manager
Wishpond • Vancouver, Canada
- • Implemented a new business model leading to a 406% increase in ARPU
- • Led Marketing, Product, and Customer Success teams driving a 47% growth in Active Users
- • Raised app ratings on the Shopify Store from 3.5 to 4.0
- • Achieved 86% Revenue Churn reduction through Customer Success implementation
- • Launched growth marketing projects leading to a 10% increase in the MRR
Skills
Marketing Digital
Google AdsMeta AdsLinkedIn AdsSEOPPCAnalyticsGrowth StrategyEmail MarketingWeb AnalyticsContent StrategyMarketing Automation
Product Management
Product StrategyUser ResearchA/B TestingAgile ManagementProduct DiscoveryData AnalysisCROUser Journey Mapping
Development
TypeScriptReact.jsNext.jsHTMLCSSJavaScriptGitSQL
Education
Bachelor's Degree in Information Science
Federal University of Santa Catarina • 2018 - 2024
Certifications
Growth Series
Reforge2022
Digital Product Management: Modern Fundamentals
University of Virginia2020
Experimentation Program Management
CXL2021